Google TV Advertising

Google TV Services : The Benefits

Google TV Advertising takes traditionally expensive and complex TV advertising and makes it accessible and affordable for advertisers, allowing them to level the playing field. Using the Google AdWords interface, advertisers can, in minutes, select their desired networks and day-parting settings, set a budget and maximum CPMs, and then track their campaign's performance.

As an auction-based product, Google TV advertising lets advertisers pay only for the impressions that they actually receive, eliminating the price-haggling traditionally associated with television advertising. With Google's real-time reporting, advertisers can see which creatives and markets are performing the best, and optimize their campaigns instantly.

Advertisers bid on 15, 30, and 60 second television commercial spots across a national footprint of over 100 channels, allowing them to reach nearly 13 million households. Reporting data is culled from set top boxes provided by the EchoStar network.

By eliminating the multiple points of contacts, negotiation-based pricing model, and lag in reporting typically associated with television advertising, Google TV services create efficiencies that translate into measurable ROI for advertisers.

As part of our Google TV advertising services, Prime Visibility's team will create, manage and analyze all facets of your ad campaign. Let our experts select your markets, set bids and make valuable suggestions that will put your message in front of your targeted audience in the most cost-effective way possible.

Learn More About Google TV Advertising

Contact Prime Visibility today to learn more about Google TV advertising, to obtain answers to any questions you may have or to request your FREE Internet Marketing Information Kit. Prime Visibility is a full-service Internet marketing firm offering a broad array of services.

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