defs> Prime Visibility is now a part of Wpromote.

Making Sense of Google Analytics

By - March 22, 2017

Google Analytics has a wealth of information, but interpreting this information incorrectly will have disastrous effects.  Throughout Google Analytics, the data is not always reported in a consistent manner and these differences are not obvious. User behavior demonstrates that multiple touchpoints (channels) are commonly used in a conversion path.  Think of each conversion as one… Read more »

Posted in Analytics & Reporting

The Monetization of Google’s Local 3-Pack

By - March 16, 2017

In July 2016 at SMX Advanced, Google confirmed that it was going to start showing paid ads in the local 3-pack. While Google didn’t mention exactly when the roll-out of the new ad format would take place, it appears as if the search engine has started to test the waters. The local 3-pack had previously… Read more »

Posted in Paid Search

C3 2017 in a Nutshell: Putting the Customer First

By - March 8, 2017

C3, Conductor’s SEO and digital marketing conference, has come to an end; and what a conference it was. Two days of non-stop, all-you-can-handle search engine optimization and marketing keynote presentations. But what’s come out of all of it? The main point which was stressed throughout the two days can be rolled into a single quote… Read more »

Posted in SEO

A Trio of SEO Legends

March 3, 2017

At the C3 conference on March 1, Director of Organic Search, Scott Litvack, and Organic Search Strategists, Jeremy Waszak and Tom Owens, received the prestigious Legend Certification from Conductor. Now, Prime Visibility’s entire SEO team is Conductor-certified at the Legend level, which demonstrates the pinnacle of proficiency with the marketing technology tool, Conductor Searchlight. To… Read more »

Posted in Industry Recognition

Prime Visibility Nabs Another Searchie Award Nomination

February 10, 2017

Prime Visibility has once again been honored by the marketing technology company Conductor with a prestigious Searchie award nomination. This year, we were nominated in the Small Team, Big Return category which recognizes a “team that does more with less, competing against big brands even though they may have less resources.” This is our fifth… Read more »

Posted in Industry Recognition